Content Commission Publication Gate
Decide whether a proposed page deserves publication by checking audience need, original deliverables, source support and overlap across the existing library.
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When to use this template
Use this when a team proposes another resource or is preparing a completed draft for release. Compare it with the actual library and its audience purpose before approving a new page.
Choose another approach when: You want a passing word count to substitute for usefulness, plan to publish placeholders to hit a target, or intend to disguise a rewritten source summary as original research.
Gather these inputs
- The proposed audience task, question evidence and complete intended deliverable.
- Existing related resources and the closest overlap in reader outcome.
- Actual source evidence, factual claims, reviewer notes and publication verification requirements.
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Worked example
Illustrative example, not a Crany customer result. Replace every example detail with facts you can verify.
Fictional example: a founder proposes another handoff checklist page using a slightly different keyword. The closest existing resource already supplies the same reusable checklist and instructions, so the commission is held rather than counted as an additional opportunity. A separate approval-decision resource may serve a distinct task, but it still needs a complete original asset, relevant evidence and a reader review. Passing metadata checks alone is insufficient. Once a completed resource is released, the team records public availability separately from indexing and measured reader outcomes. This gate helps decide what deserves a URL; it does not convert a publication target into proof that every proposed topic has demand.
How to use it
- Compare the proposed outcome with the actual existing library and audience purpose.
- Check original value, supported claims and completed reader acceptance before release.
- Verify public publication and retain separate follow-up gates for indexing and outcomes.
Check before using it
- A spelling variation or longer word count is not the only reason for another page.
- Source-backed principles and original application are labeled without invented expertise.
- Technical validators are evidence of their checks, not automatic editorial approval.
What to measure
Track commissions improved, combined or held because of real overlap or missing value. Review released pages for actual reader usefulness and search observations over time. Approval is a bounded editorial decision, not a guarantee of indexing, rankings or market demand.
Research and sources
Google recommends an intended audience, substantial original value, clear sourcing and satisfying task completion. This original portfolio gate complements a separate reader-use review; it is not a search-engine certification or a numerical SEO quality score.
- Google: Creating helpful, reliable, people-first content — checked 2026-10-24. Original value, useful answers, transparent sourcing and a clear audience.
About Crany
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