Testimonial Meaning Preservation Review
Compare a proposed testimonial edit with its authentic source, preserving qualifications and product experience before requesting approval of the final wording.
Read this resource as Markdown
When to use this template
Use this when preparing an authentic existing statement for a page or asset. Review meaning and provenance before the separate exact-version permission handoff.
Choose another approach when: You have no real source statement, intend to invent a testimonialist, or want an AI system to turn criticism into praise and present it as the speaker’s opinion.
Gather these inputs
- The authentic original statement and its surrounding context in a private controlled record.
- The proposed edited passage, intended placement and actual product experience.
- The speaker’s material qualifications and the exact approval status of the final version.
Copy and adapt the template
Edit the text below and copy it into your own document. Edits stay in this browser field and are not submitted or saved by this page.
Worked example
Illustrative example, not a Crany customer result. Replace every example detail with facts you can verify.
Fictional editorial example: the authentic source describes a workflow that worked only after help from the team. A shortened draft removes the assistance condition and makes the process sound self-serve. The reviewer rejects that edit because it changes the experience being represented. The final passage must preserve the material condition or use an accurate approved paraphrase; a smoother sentence is not enough. The worksheet does not supply a glowing replacement quote or pretend that this illustrative customer exists. Source authenticity, faithful editing and permission for the exact asset are separate checks. An approved old statement also cannot silently become evidence of a new feature the person never used.
How to use it
- Locate the authentic statement and read the surrounding experience context.
- Compare every edit for changed meaning, omitted conditions or invented results.
- Seek exact-version approval only after the passage faithfully reflects the source.
Check before using it
- AI-assisted polishing has not changed the speaker’s experience or opinion.
- Qualifications, assistance and relevant product conditions remain intact.
- An authentic source statement is not confused with approval for every new placement.
What to measure
Track material meaning changes caught before public use and corrections requested by the speaker. Preserve version references so edits are auditable. Passing this editorial review does not certify legal compliance or generally expected product results.
Research and sources
The US FTC explains deceptive reviews and testimonials that misrepresent real experience. This original editing comparison is a practical editorial control, not a legal safe harbor or a claim that every authentic statement can be reused without permission.
- US FTC: Consumer Reviews and Testimonials Rule questions and answers — checked 2026-10-24. US guidance on fake/false experience and testimonial use. Context matters; editorial controls are not a legal safe harbor.
About Crany
Crany is an AI marketing co-founder in development for software founders and vibe coders, designed to strategize, execute approved marketing and improve based on results. This free resource is usable independently of the product. Join the public waitlist.